Saturday, April 09, 2011

F1 fast losing its lustre in Malaysia

Schoolkids brought in to watch F1 as SIC at a lost on how to generate interest

Sepang International Circuit (SIC) chairman Datuk Mokhzani Mahathir is trying hard to counter the fact that being the promoter he is responsible for the fact that F1 is fast losing the interest of everyone from locals to the foreigners. After months of very little promotion Mokhzani is not revealing how many tickets have been sold for this current season which begins this weekend.



There has not been any memorable adverts on TV except one featuring a ridiculous satay seller which clearly has been produced by amateurs. The ads on mainstream papers by the Singaporean F1 promoter clearly outshines any of which Mokhzani has been able to produce.

There is also no gala dinner and no gala concert. A free concert by Korean superstar Rain is leaving everyone wondering who are the main potential visitors for this event if not the Westerners. Fashion shows are passe and demo drives are so lame...

Someone better sack Mokhzani fast or we will definitely lose F1.

NST: Slow start to ticket sales

Malay Mail: Malaysian F1 desperately needs a facelift

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